social network prescription refill
Posted by Steve Buchholz on March 30, 2009
The other day I encouraged doctors to embrace social media by asking customers to publicly rate the service patients receive.
Ask Christina Tan. She’s Milan (our son)’s new doctor. [Scoble] took a picture of her and wrote about her here. How did Maryam (my wife) find Christina?
See, on Yelp, Christina is the top rated pediatrician in San Mateo.
The only businesses concerned about being rated publicly fall into two categories:
- They know they are offering substandard service.
- They don’t understand the power of social media and its unstoppable momentum.
Right now, I would guess most businesses and professionals fall into the second group. That’s the easy one to escape.
If you’re in the first group, you have a lot more work to do.
This entry was posted on March 30, 2009 at 1:02 am and is filed under social media. Tagged: marketing, Robert Scoble, social media, Yelp. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.